Lisa Forward

Lisa Forward is proud to be in the top 2% in volume production of all MLS agents selling on the coast. Lisa has been chosen as a Nextdoor.com Neighborhood Favorite in 2018-2023 and was voted one of the Coastside's Favorite Agents in the Half Moon Bay Review Reader’s Choice Awards. She is also very honored to train new agents in the Compass Master’s Program.

Forward-thinking and dedicated, Lisa believes that her job is not just about selling, it's about serving. As a the top-producing agent, she has earned her client’s trust by treating every transaction as if it were her own. Her hands-on approach, coupled with her background in sales force training and project management, make Lisa a uniquely qualified guide for her clients and the agents in the Compass Master’s Program she has the honor of training.

Whether working Coastside or beyond, she is defined as an expert in personalized services such as neighborhood discovery, community orientation, and coordinating important aspects of a transaction, no matter how small. Known for completing complicated transactions smoothly, she excels in communication and negotiation skills and in helping clients think creatively about their real estate strategies.

She has a B.A. in Women's Studies from the University of Colorado-Boulder and is married to her high school sweetheart, Kent, a songwriter/musician. She loves to travel, stroll beaches looking for sea glass, chase sunsets, hike coastal trails, and create new recipes with locally grown produce.

Lisa delights in connecting people with beautiful places and her successful real estate career is an extension of that passion. In addition to serving the Peninsula and the Coastside, Lisa has an extensive professional network across the state and around the world.

Her advice for anyone planning to buy or sell is to be discerning and deliberate about the team you choose to Move Forward with. She believes that experience-based knowledge, top-tier marketing tools, and personalized care can make all the difference when your real estate moment arrives.